Sisal Joins The Italian Observatory Esports

Sisal, an Italian company that has been operating in the game sector since 1946, has been part of the Italian Observatory Exports network, the first B2B platform for networking, information and training for stakeholders in the sector.

The agreement is part of the company’s strategy, which, since its inception, has a central role in the evolution of the entertainment sector through brands that have entered the common language such as Totocalcio, Totip and SuperEnalotto, then joined in the years

Sisal’s interest in the fun of its consumers worldwide (Sisal also manages the Lottery in Morocco and Turkey) leads the company to be constantly attentive to new trends and emerging phenomena such as the Esports, an expanding sector that will offer great Looking for an important growth of the Exports in the immediate future as already happened in other European countries, Sisal will be able to put in place the great experience in providing an important point of view on the development of betting, both to the partners of the OIES and to

This is an entry that further expands the presence of companies within the Observatory. The strong participation of brands in the activities of OIES is one of its strengths, which made the Observatory the main body for the promotion of the sector. The constructive approach of companies is a valuable value that drives the growth of the Italian export market in terms of business and knowledge of operators.

“The agreement with the Italian Observatory Esports is the confirmation of how Sisal manages to combine its heritage with the great evolutionary drive that always leads it to meet new challenges,” says Massimo Temperelli, Managing Dire “To join a network like OIES, a young and already widely consolidated within the Italian landscape, allows us to put ourselves at stake on an emerging sector of which we are convinced we have understood the potential and for which we are confident to facilitate the

• Sisal’s entry into the OIES network is a source of great pride and demonstrates the virtuous path that the Observatory makes towards the needs of the brands • comments Luigi Caputo and The large number of companies is indicative of the willingness to understand the opportunities offered by this market and to exploit them properly. We as OIES will always be in the front row to bring brands closer to the knowledge of this world, and contribute concretely to the growth of the Italian export movement

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