Activision Passes To Microsoft: Facebook Was Also In Negotiations, Reveals Bloomberg

The historic deal that will bring Microsoft to buy Activision for $70 billion continues to hold on the net. The latest report by Bloomberg reveals how the negotiations took place by quoting Facebook and “another giant in the industry” as nuanced buyers of the American gaming giant.

Drawing on information shared by their anonymous sources, Bloomberg journalists explain that the negotiations that led to Microsoft’s acquisition of Activision began in 2020.

According to Bloomberg, negotiations between the two giants in the sector were stalled for several months, except then reaching a turning point in November 2021 with the article of the Wall Street Journal and the explosion of the harassment case in Activision Blizzard. At that point, according to the report, the executives of Redmond’s house intensified their relationship with Activision’s board of directors. CEO Bobby Kotick, hesitant about what to do, would therefore have contacted Meta-Facebook and “another giant in the industry” to investigate the hypothesis of an acquisition by these two important realities: every attempt made, however,

Activision Blizzard’s CEO would have dissolved every reservation and, according to Bloomberg, would have spent time to weave close relationships with Phil Spencer and his entourage during the past Christmas holidays

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